Southwest Plant Supplier Expanded Its Contractor Market in 2015
Revenue Growth Reflects Strength of Green Industry
Serving California, Arizona and Nevada, specialty grower Village Nurseries Wholesale recently announced that company revenues in 2015 to the landscape contractor market in that tri-state area increased 14.4 percent over the previous year.
The company reported that the current severe drought affected sales at the retail level, but increased demand for low water use, low maintenance plant materials, mostly for housing and commercial construction projects, were instrumental in improving sales to the landscape professional market sector.
And Nursery Management Magazine predicts the nursery industry to grow five to seven percent in 2016 and 2017, thanks in part to "healthy housing starts, rising home values and a recovering job market."
"With approximately 1.2 million new housing starts forecast for 2016, the increase in construction and building permits will fuel the demand for more landscape plantings, especially low water use, low maintenance plant materials in the western United Sates," says David House, Village Nurseries CEO. "As a result, we expect revenues to the core landscape contractor market sector to grow based on year-over-year increases in both housing and commercial permits."
The American Institute of Architects (AIA) Construction Forecast characterizes the current commercial sector as "red-hot" and anticipates nonresidential construction in 2016 to increase 8.2 percent, with spending approaching $390 billion. The 2016 Dodge Construction Outlook predicts 2016 will see slow but steady expansion for the construction industry.
Also in 2015, Village Nurseries launched its Save Water-Stay Green(TM) campaign to help educate landscape professionals and consumers how to save water and still design dramatic environments. Approximately 70 percent of the company's 950 acres of inventory performs well with low water requirements, which also helps commercial and residential customers meet state mandated water restrictions.
"Our commitment to providing low water use plants goes beyond the basics," House notes. "Thanks to our partnerships with major growers, we're also able to offer rare, unusual and patented plant materials that will delight landscape architects and designers."
A complete listing of their low water use plants is available here. https://www.villagenurseries.com/product-category/low-water-use.